About Us

Fureeze Pet is part of
WKM Consumer Brands

A growing consumer brand group with products stocked across major retailers including Costco & Lawson.

 

Backed by real retail experience and established supply chains, Fureeze was created to bring the same level of quality, trust and everyday practicality to pet wellness.

At Fureeze, we believe supplements aren’t just extra—they’re essential.

They’re designed to make a real, lasting difference to your pet’s health — whether it’s gut health, immunity, skin and coat, joint mobility, or overall wellness. That’s why we hold every one of our formulations to a higher standard — above and beyond anything else your pet eats.

Formulated by pet nutrition researchers from The University of Melbourne, our range goes beyond guesswork — every formula is science-backed, with each ingredient carefully selected based on published research and evidence.

Loved by 60,000+
 Australian & US Pet Parents

Creating better pet treats and nutrition since 2021.

You can also find us in person at pet shows across Melbourne.

This is the Fureeze Promise

No shortcuts. No compromises. Just clean, effective pet wellness—done the right way.

We always create our formulas in-house—because quality and control matter from start to finish.

We always use the most bioavailable forms of every ingredient, backed by science and vet-developed. If it doesn’t exist, we create it.

We never release a supplement unless it passes the taste test and outperforms the rest. (Yes, our team includes very picky pups and cats.)